Unpacking the Meaningful Symbolism in Apple’s Latest iPhone Ad
Apple has released its latest iPhone ad, and it’s packed with meaningful symbolism. Overall, Apple’s latest iPhone commercial packs a lot of symbolism into just a short amount of time: from hope for the future to relationships between people to technological progress — all conveyed through imagery and sound design that works together cohesively to create one powerful message: That Apple products are designed for creating meaningful connections between us all.